Why Character-driven AI Image Ads?
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Still images are ubiquitous across social media and the entire internet. And though video is more powerful in terms of user engagement, still ads are still a force that cannot be denied. Easy to post and manage, we think there will always be a place for image ads in any author's media campaign. So we create them. But not just any image ad will do. We believe, and research backs this up, that using faces in an ad, or any message for that matter, is one of the most powerful ways to connect to a target audience. And books, both fiction and non-fiction, lend themselves perfectly to leveraging this truth. Almost every fiction novel ever written, and story ever told, focuses on a set of characters who are on a journey of some sort, be it a rags to riches or quest story, to a tragedy or rebirth. On the non-fiction side of things, even though most non-fiction books do not have central characters like a conventional novel, most still focus on a theme or topic that are integral parts of someone's journey, and that someone, or others, are very real characters, and can be used to market the non-fiction book.
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With all that in mind, every image ad we create, and trailers for that matter, center around a character, or group of characters, living the book's story. We call these "character-driven ads." We draw the viewer in with compelling cinematic character and location images, all supporting a strong tag line or two. The power of AI has allowed us to do this at a reasonable cost. We can develop consistent characters that can be used used to tell a broad set of stories, in numerous settings, and engage target readers in tangible and emotional ways.
Below are some examples of image ads that we have created for some of our authors. In today's world we are now only limited by our imagination when it comes to developing these still ads, and not only traditional ads. With the characters we develop for our authors, we can use them in all kinds of ways. Meet the Characters, which you will find below the "Parallel Secrets" image ad examples, is yet another way authors are leveraging this powerful idea of using character faces to share with the world their stories. So check these out and get in touch with us to design your characters and create character-driven image ads that will be a game changer for your marketing!
To check out how these image ads work in tandem with their book trailer videos, visit our AI Ads for Authors home page here. And to learn more about how using faces and characters in book marketing can be a powerful tool, click here to visit our page "The Power of Character-driven Ads."
Below are some examples of image ads that we have created for some of our authors. In today's world we are now only limited by our imagination when it comes to developing these still ads, and not only traditional ads. With the characters we develop for our authors, we can use them in all kinds of ways. Meet the Characters, which you will find below the "Parallel Secrets" image ad examples, is yet another way authors are leveraging this powerful idea of using character faces to share with the world their stories. So check these out and get in touch with us to design your characters and create character-driven image ads that will be a game changer for your marketing!
To check out how these image ads work in tandem with their book trailer videos, visit our AI Ads for Authors home page here. And to learn more about how using faces and characters in book marketing can be a powerful tool, click here to visit our page "The Power of Character-driven Ads."
"Parallel Secrets" by ML Barrs (Fiction)
TV journalist Vicky Robeson is RV camping with Pete Harris, her enticing new love interest. He’s talking commitment, but she’s not ready to open up her heart. Or her history. Her phone pings — news alert. A girl’s been kidnapped. Vicky joins the search for the child, aiming to redeem herself for errors of her past. She finds herself in mortal danger when she investigates small town secrets that overlap with her own.
Image Ads
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Meet The Characters
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"The Forger of Marseille" by Linda Joy Myers (Fiction)
It’s 1939, and all across Europe the Nazis are coming for Jews and anti-fascists. The only way to avoid being imprisoned or murdered is to assume a new identity. For that, people are desperate for papers. And for that, the underground needs forgers. In Paris, Sarah, a young Jewish artist, will become the underground’s new forger, expertly creating false papers that will mean the difference between life and a horrifying death for many. In this enlightening and thrilling story of war, love, and courage, author Linda Joy Myers explores identity, ingenuity, and the power of art to save lives.
It’s 1939, and all across Europe the Nazis are coming for Jews and anti-fascists. The only way to avoid being imprisoned or murdered is to assume a new identity. For that, people are desperate for papers. And for that, the underground needs forgers. In Paris, Sarah, a young Jewish artist, will become the underground’s new forger, expertly creating false papers that will mean the difference between life and a horrifying death for many. In this enlightening and thrilling story of war, love, and courage, author Linda Joy Myers explores identity, ingenuity, and the power of art to save lives.
Image Ads
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"Walking in Mud" by retired Navy SEAL Steve Giblin (Non-Fiction)
During his first few weeks as a Navy SEAL, Steve Giblin found a simple, typewritten document left behind in an old desk drawer by the Team commanding officer, entitled “THE TEN ESSENTIAL QUALITIES OF AN UNDERWATER DEMOLITION MAN.” That single page, and the maxims it contained, followed Steve wherever he was based during his twenty-six-year career with the SEALs—fourteen of those as part of the legendary strike force that took down Osama bin Laden. Steve still lives by those tenets today, coming to realize how it laid out a regimen not just for elite warriors, but also for the rest of us in our day-to-day lives. Now Steve has applied them to this post-COVID-19 world we find ourselves living in, a new normal that will test both our resolve and our psyches as we’re challenged as we’ve never been before. Applying his own experiences as a Navy SEAL to these everyday rigors, Steve provides a prescription for both healing and thriving, a guide map to get to the other side better and stronger than we were at the beginning of a journey none of us signed up for.
During his first few weeks as a Navy SEAL, Steve Giblin found a simple, typewritten document left behind in an old desk drawer by the Team commanding officer, entitled “THE TEN ESSENTIAL QUALITIES OF AN UNDERWATER DEMOLITION MAN.” That single page, and the maxims it contained, followed Steve wherever he was based during his twenty-six-year career with the SEALs—fourteen of those as part of the legendary strike force that took down Osama bin Laden. Steve still lives by those tenets today, coming to realize how it laid out a regimen not just for elite warriors, but also for the rest of us in our day-to-day lives. Now Steve has applied them to this post-COVID-19 world we find ourselves living in, a new normal that will test both our resolve and our psyches as we’re challenged as we’ve never been before. Applying his own experiences as a Navy SEAL to these everyday rigors, Steve provides a prescription for both healing and thriving, a guide map to get to the other side better and stronger than we were at the beginning of a journey none of us signed up for.
Image Ads
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"The Murder Mystery Race" by Andrew S. Cohen (Fiction)
When the sleepy town of Waverlyn is rocked by a string of serial murders, 11-year-old Andrew Mikaelson and fifteen other adolescents board the Murder Mystery Cruise to capture the murdering knife thrower. Described as The Hunger Games meets The Counselors, The Murder Mystery Race is a brand new thriller from debut author Andrew S. Cohen, whose writing has been described as "...an impressive command of the art of storytelling..." - Raymond Benson, author of The Mad, Mad Murders of Marigold Way.
When the sleepy town of Waverlyn is rocked by a string of serial murders, 11-year-old Andrew Mikaelson and fifteen other adolescents board the Murder Mystery Cruise to capture the murdering knife thrower. Described as The Hunger Games meets The Counselors, The Murder Mystery Race is a brand new thriller from debut author Andrew S. Cohen, whose writing has been described as "...an impressive command of the art of storytelling..." - Raymond Benson, author of The Mad, Mad Murders of Marigold Way.
Image Ads
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"The High Priestess" by Katie Cross (Fiction)
When we created the AI trailer for Katie Cross's "The High Priestess," we shared with Katie one of the images we used for two of the leading characters in the book, Vittoria and Mateo. Katie has shared this image with her readers on a number of her social media sites. Just another great way to promote an author's book and pull potential readers further into it's story and worlds. Below is that image, in all its beautiful cinematic grandeur.
When we created the AI trailer for Katie Cross's "The High Priestess," we shared with Katie one of the images we used for two of the leading characters in the book, Vittoria and Mateo. Katie has shared this image with her readers on a number of her social media sites. Just another great way to promote an author's book and pull potential readers further into it's story and worlds. Below is that image, in all its beautiful cinematic grandeur.
"My readers were so excited to see my beloved characters in a scene that looked as if we pulled it straight from the book. It enhanced their reading experience, and was a really fun discussion point on social media."
- Katie Cross, Author/Narrator - "The High Priestess"
Get in touch with us to learn more about our character designs and image ads, and how they can work for you. If you are ready to get started, jump on over to our "How to Get Started" page.